Almost every business these days requires creating online visibility to reach out to more customers. There are plenty of social media apps that offer online marketing platforms.
Also, there are many social tools out that help you increase engagement on Social media pages. With so many options out there, selecting the right app for your business is the challenge.
Best Social Media Apps for Marketers, Giants
In this blog, you will come across 21 apps, which can be useful for maximizing brand reach. Our list contains 12 social apps marketing platforms and nine creative apps that will help you manage your social media app efficiently, in less time.
It’s no secret how popular Facebook is; more than 2 billion people are active on Facebook per month. It is also the most used platform for advertising and marketing. If you are just starting with online marketing, Facebook would be the easiest option. Facebook apps allow users to publish all types of content for ad posts like images, videos, text, links, and stories. To reach out to more audiences, be creative with your post. Understand your audience and create posts accordingly.
Twitter is a social platform where a vast audience shares their opinions and communicates with limited words. At twitter, the text limit is only 280 characters, but it is one of the vastly used communication platforms with 336 million active users. Also, for the matter of fact, many leaders and celebrities use twitter platforms. Twitter is a powerful tool that you can use to create buzz for your service or product. It is also a widely used platform for customer service.
Though Facebook owns Instagram, both differ in social media strategy. Facebook has many aspects while Instagram is all about photos, videos and stories. Stories are one of the major aspects of the Instagram app. More than 500 million people view Instagram stories per month. You can use Instagram stories to promote your brand and products. Instagram is an efficient social app for marketing. The app offers analytics for business profile and post. You can also schedule an Instagram post with the help of some third-party app. (Scroll down to find post scheduling apps)
After Google Youtube is the second most used search engine, two billion signed in users watch Youtube videos monthly. Over a billion hours of video are watched on youtube per day, which generates billions of views. You can use the YouTube platform to create engagement. Start with creating your brand channel, regularly upload promotional and informative videos.
Snapchat is a place where people exchange and upload photos and short videos commonly known as snaps. Stories format got popular through snapchat. Nearly 190 million active users are found on Snapchat daily. Snapchat allows marketers to post ads on its site. So you can pitch Snapchat’s audience for your product, app.
6. Tik Tok
Tik Top is the new social trend; it is a video sharing network service. This app lets you make, share and watch videos that mostly have a top hit soundtrack. Tik Tok has 500 million users monthly. It was also the most downloaded app in 2018. Beside Video creators, TikTok is also a place for marketers; you can grow your business on TikTok by showing ads. You can also track your conversion using TikTok pixels. The app lets you set your budgets and allows adjustments whenever you wish.
7. Whatsapp Business
The most used messaging app Whatsapp has outgrown its usability. It is not just used for texting friends and family but also for business communication. The company launched a separate app for marketers called Whatsapp business. Whether your business is small or big, it makes your work super easy. You can create a product catalog for your customers. Nobody likes to wait so reply to your customers instantly by using tools like automating and sorting.
Reddit is a place where people put questions, links, images, they discuss the data and also vote for likes and dislikes. As a marketer you can submit your post and be a part of a meaningful discussion, this will help you in creating engagement. At the Reddit homepage, you will find several subreddits which is a dedicated forum. Select a sub-reddit that your brand can be part of.
Pinterest is quite different from other social sites. It is an amalgamation of images, information. Users visit the site to get inspired and explore new things or information. 250 million users visit Pinterest monthly. You can drive the Pinterest audience to your website or make them download your app by posting an information blog or image.
Tumble is a site for microblogging and social networking. More than 642 people use Tumblr monthly to share several media contents like text, photos, videos, links, audios and more. Tumblr is an excellent medium for content creators. You can create engagement for your brand through creative content. Post your content on Tumblr’s dashboard, which will connect you to the right audience.
Linkedin is a professional site that was earlier used for job search and resume uploads. It is now grown into a massive networking medium. It gives you a chance to connect to company experts, build a personal brand and more. Nearly 294 million users are active on Linkedin. Apart from networking Linkedin is a place to generate leads. You can reach the potential audience at Linkedin. Generate leads in several ways, display ads by the side of the site, boost your content, send sponsored messages directly to prospects.
Telegram is a cloud-based messaging app; you can use it with multiple devices. Telegram offers excellent data security. Telegram messages are heavily encrypted. Also, there is no limitation to the media size you can share as many photos or messages you like. Telegram can be a useful tool for your brand, as well. The app offers one to one customer support; you can create chatbots for your brand. You can share broadcast messages to unlimited subscribers using telegram channels.
13. Marketing Tools
Creating ad posts and images take effort and time. But with some handy social media marketing tools, you can handle several social media apps like a pro.
Missinglettr tool can save your post creation time. It automatically creates posts for your social media pages using existing articles. This tool brings the concept of a social media campaign. You can set any duration for the campaign for a few days, weeks or months whatever you prefer.
Socialpilot is a powerful tool for post scheduling. With their business plan, marketers can schedule up to 2000 posts at once. To make your work efficient, you can give access to your team as well.
Crowdfire is another excellent post scheduling tool that we came across. Along with post scheduling, it also offers topic suggestions based on your interest.It works for several sites like Facebook, Instagram, Linkedin, Pinterest and Twitter. However, it is majorly famous for twitter.
Canva is a graphic creating tool. Create posts for any social media sites effortlessly. Choose a template for your post or a layout and add images and text. Canva makes editing effortless and quick.
Adobespark is another efficient graphic making tool. You can use this app for creating images as well as video content. You can size your content for any social media site.
Hootsuite tool helps you manage all your social media accounts at one place. If you manage several social sites for your business Hootsuite can make your work super easy. Using this tool, you can connect to more than 35 social media sites. Hootsuite dashboard allows engagement analysis, collaborations, content integration everything at one place.
20. Sprout Social
Sprout social is for those who handle twitter business accounts. It’s a free tool that helps in improving your twitter engagement. It records statistics and guides you in creating successful tweets. Discover follower’s interest, demographics, get accurate pictures of the location and how twitter cards drive clicks everything with just one tool.
One stream allows Live streaming from pre-recorded video on your social media accounts. You can use it for four popular social networking sites that are Facebook, Twitter, YouTube, and Periscope.
You can stream video to any one social media account for free, to have unlimited access you will have to use it’s paid version.
When you are using social media sites for business, it’s essential to know your audience well. Nuzzle helps you in understanding your viewers. It updates you about all necessary information like contacts, demographics, interest, and trending things.
All the apps mentioned in the blog can make your task easy and effective. These apps come handy for social media marketers as well as business owners.
Author Bio: Pooja shah
Pooja Shah is a Creative Writer at Auto Monkey. We provide an original analysis of the latest happenings in the social media industry. Connect with Latest Social Media Trends and News plus tips on Twitter, Facebook and other social tools on the web.
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